See GivingDNA in action alongside your peers in fundraising. Smart Segmentation webinar on 7/29/21 @ 12pm CDT.

Standard Starts at $10,000

Up to 100,000 contacts
Constituent dashboard
Giving & data dashboard
Actionable opportunity segments
Segmentation tool
Prospect Identification
600 Dossiers
Onboarding from our Success team
Monthly training & User community
Talk to Sales

Professional Starts at $15,000

Up to 1M contacts
Constituent dashboard
Giving & data dashboard
Actionable opportunity segments
Segmentation tool
Prospect Identification
900 Dossiers
Dedicated Fundraising Coach
Monthly training & User community
Talk to Sales

For Large Nonprofits

The GivingDNA platform was purpose built to help busy fundraisers deliver on their mission. We use augmented intellience dervied from decades of expertise in serving the nonprofit industry.

Our team of business analysts and fundraising coaches stand by to help you go beyond the expected and achieve your wildly important goals.

This blend of technology + personalized strategy includes:

Custom solutions for solving a variety of needs
Complex Data Ingestion from Multiple Sources
Data augmentation and blending
Customized Predictive Models
Direct Response Campaign Reporting
Data Appends
Dedicated Business analyst
Fundraising Coach

For our clients with 1M+ records, our pricing starts at $20,000.

Talk to Sales

How GivingDNA Compares to Other Fundraising Data Tools

Unlike other options, GivingDNA gives you a 360-degree view of your donors across the pyramid.

How GDNA Compares

Happy Nonprofits

Don’t take our word for it — these results from our clients speak for themselves (our clients chime in too).

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HSPCA Logo Black
Rainforest Alliance

Are you a GivingDNA Customer?

Help other organizations find us on Capterra by leaving a review.


We’ve found new upgrade candidates, high net-worth individuals, and information that helps us know more about the huge influx of new donors we received in the last few months.

Second Harvest Middle Tennessee


With minimal cultivation (only two emails and one phone call), we received two $100,000 gifts from donors who had previously given $500–$2,500 on an annual basis.

Houston SPCA


Our quarterly business findings showed a 32% growth in revenue per donor, and 62% growth in overall revenue.

Community Health Network Foundation

We play well with others.

Already have a CRM, Gift Processing or Fundraising platform? Awesome. We make it super easy to integrate with the technologies you already have.

  • salesforce
  • blackbaud
  • virtuous
  • bloomerang
  • donorperfect
  • neon
  • salsa
  • tessitura
  • blackbaud crm
  • blackbaud raisers edge
  • ellucian
  • abila

Don’t see your CRM here? No worries. We easily integrate with most CRMs in addition to custom data integrations as needed.

We’re here to help, let’s talk.

Learn how Pursuant's GivingDNA platform can help you deliver hyper-personalization to your organization.