Prior to working with Pursuant GivingDNA, Houston SPCA did not have a major gift program. They also had just opened their new Campus for All Animals facility in 2019 and needed steady funding to keep that project afloat as well as continue their existing programs. With the help of GivingDNA, HSPCA was able to identify potential mid- and major-level giving prospects. After an email and a few phone calls, HSPCA received two $100k gifts from donors who had previously given no more than $2,500.Read More
The Pocket Testament League
For the past three years, The Pocket Testament League has been facing year over year declines in Gospel order revenue. They turned to Pursuant’s GivingDNA™ Platform for strategic insight to determine which constituents to target in their phone outreach campaign. The Pocket Testament League was able to identify their mid-level donors and prospects who were most likely to connect on the phone and subsequently make a gift or place gospel orders for themselves and others.Read More
As an organization serving the homeless community, CESC saw increased demand for resources amid the COVID-19 pandemic and needed to increase their 2020 year-end revenue. With the majority of their annual donations coming in December, they were looking for a 50% increase in revenue from individual donors that month. With the help of GivingDNA, CESC exceeded that goal and increased their year-end revenue by 84%.Read More
Dartmouth University Advancement
Dartmouth Advancement engages alumni, parents, and other constituents in the life of the College, maximizes support for Dartmouth’s priorities, and promotes the work of faculty, students, and alumni to fulfill the College’s mission. By running relationship mapping analytics to Dartmouth’s file, Pursuant’s GivingDNA Platform helped the university find connections between the prospects and current key donors.Read More
We’ve found new upgrade candidates, high net-worth individuals, and information that helps us know more about the huge influx of new donors we received in the last few months.
With minimal cultivation (only two emails and one phone call), we received two $100,000 gifts from donors who had previously given $500–$2,500 on an annual basis.
Our quarterly business findings showed a 32% growth in revenue per donor, and 62% growth in overall revenue.